Post by hasina789956 on Oct 29, 2024 1:53:43 GMT -5
Which requires complex settings and large budgets. If you stick to this position, your online school will quickly hit a ceiling that will limit sales.
What is CRM
Literally, CRM is translated as "customer relationship management" from the English Customer Relationship Management. In other words, it is a service that stores customer data and helps increase sales and service quality.
Main functions of CRM for online school
Collect your customer base in one place . No more keeping bulk email campaigns a bunch of tables and notes on a piece of paper: information about each customer will be collected in a single database. Contacts, marital status, birthday, preferences, requests, sales, current transactions – you will immediately see the full history of communications.
Don't worry about handing over cases . If the manager gets sick or quits, the client information will remain with you. The new manager will be able to seamlessly take over the process.
Contact the client in time . CRM for schools will tell you when it’s time to call the student back (if he was busy during the first call and asked to contact at a more convenient time) or remind you of something important – for example, about the imminent end of a course or a new promotion.
Analyze the sales funnel . How often have you lost clients due to the incompetent actions of a sales manager? The client was not consulted correctly, they were not contacted in time, their needs were not clarified - any negative factor reduces the likelihood of a purchase. CRM for schools allows you to track at what stage the buyer "fell off" and what was the reason.
Collect statistics on employee performance . Another advantage of a CRM system is the ability to analyze not only clients, but also employee performance. The number of contacts, sales, income, and other criteria help to evaluate the manager's effectiveness in time and take action.
Which CRM system is suitable for an online school
The market offers many solutions: how not to get confused? For most online schools, simple CRM systems without sophisticated functionality such as warehouse integration are suitable. Suitable services include Bitrix24, amoCRM, RetailCRM and Megaplan. Let's take a closer look at each of them.
What is CRM
Literally, CRM is translated as "customer relationship management" from the English Customer Relationship Management. In other words, it is a service that stores customer data and helps increase sales and service quality.
Main functions of CRM for online school
Collect your customer base in one place . No more keeping bulk email campaigns a bunch of tables and notes on a piece of paper: information about each customer will be collected in a single database. Contacts, marital status, birthday, preferences, requests, sales, current transactions – you will immediately see the full history of communications.
Don't worry about handing over cases . If the manager gets sick or quits, the client information will remain with you. The new manager will be able to seamlessly take over the process.
Contact the client in time . CRM for schools will tell you when it’s time to call the student back (if he was busy during the first call and asked to contact at a more convenient time) or remind you of something important – for example, about the imminent end of a course or a new promotion.
Analyze the sales funnel . How often have you lost clients due to the incompetent actions of a sales manager? The client was not consulted correctly, they were not contacted in time, their needs were not clarified - any negative factor reduces the likelihood of a purchase. CRM for schools allows you to track at what stage the buyer "fell off" and what was the reason.
Collect statistics on employee performance . Another advantage of a CRM system is the ability to analyze not only clients, but also employee performance. The number of contacts, sales, income, and other criteria help to evaluate the manager's effectiveness in time and take action.
Which CRM system is suitable for an online school
The market offers many solutions: how not to get confused? For most online schools, simple CRM systems without sophisticated functionality such as warehouse integration are suitable. Suitable services include Bitrix24, amoCRM, RetailCRM and Megaplan. Let's take a closer look at each of them.